About

Larrea was created from a belief that caring for ourselves can be a meaningful part of how we move through the world, a chance to slow down, replenish, and reconnect with ourselves in the midst of busy and often chaotic lives. We see skincare as more than a routine; it can be a simple, sensory ritual that brings us back to ourselves and creates a little space for rest, reflection, and renewal.

Our herbalist-formulated soap and skincare is handcrafted in small batches with potent botanical infusions, nourishing plant oils, and artisan essential oil blends. We combine traditional herbal wisdom with thoughtful modern formulation to create products that are not only beautiful to use, but genuinely effective.

At the heart of Larrea is a deep appreciation for the beauty and wisdom of plants. We work with botanicals as powerful allies, thoughtfully incorporating them into formulas designed to nourish, soothe, and illuminate the skin while inviting a deeper connection with the natural world.

Our hope is that Larrea becomes more than something you reach for when you need to care for your skin. We hope it becomes a small but meaningful part of your everyday; a moment to slow down, restore your energy, and return to the people, places, and experiences that make your life meaningful.

 

About Our Namesake

Larrea (la-RAY-ah) is the genus of the resilient creosote bush, Larrea tridentata, also known by the name of chaparral. This resilient, prolific plant is beloved in the Southwest because whenever it rains, the air smells of its familiar, musky, earthy scent—and we cherish rain in this region! Larrea tridentata is also revered by Southwest herbalists for its numerous benefits to the skin when used topically and is respected for its resilience and ability to grow abundantly in our harsh desert climate.

 

About Our Founder

Hi, I'm Julianna, the herbalist, formulator, and founder of Larrea Skincare.

I fell in love with plants early in life and have spent most of my life working with them. A decade ago, I immersed myself in the study of herbalism, a path that continues to shape every product I create. Much of my herbal education took place in the field, learning directly from plants in their native habitats, sustainably harvesting botanicals, and crafting herbal preparations from fresh, locally gathered materials using time-honored traditions. This amazing, hands-on study deepened my appreciation for the remarkable power of plants and the many ways they can support our health, wellbeing, and connection to the natural world.

After completing my herbal training, I joined the natural products industry, where I served as Director of Innovation for a body care company with national distribution. In that role, I oversaw product development from concept through launch from ingredient sourcing and formulation to packaging, product stability, regulatory compliance, and manufacturing. I formulated and helped launch multiple product lines, including natural facial skincare, CBD topicals, and aromatherapy roll-ons, which went on to be sold by retailers nationwide, including every Sprouts Farmers Market location in the United States.

Larrea was born from my desire to formulate according to my own standards and uncompromising approach to quality. Every formula begins with a simple question: "What would make this the best version of this product?" That means choosing ingredients because they make the formula better, not because they're less expensive. I love creating products I genuinely love to use myself: beautifully made, thoughtfully formulated, and never cut short by compromises made solely to improve margins.

Today, every Larrea product is thoughtfully crafted in small batches with exceptional botanical ingredients, honoring both traditional herbal wisdom and modern formulation standards. It is a privilege to create products that reflect the way I believe skincare should be: effective, beautiful to use, and made with care at every step. My hope is that they not only earn your trust, but also bring a little more beauty, connection, and joy to your everyday rituals.